2023 Cosmoprof Bologna (Italy) Beauty Exhibition
Cosmoprof Bologna 2023 (Italy)
Exhibition Dates: March 16 – March 20, 2023
Venue: Bologna Exhibition Centre (BolognaFiere) — Piazza della Costituzione, 5, 40128 Bologna, Italy
Organizer: SOGECOS
Co-organizer: BolognaFiere Group (Italy)
Frequency: Annual
Exhibition Area: 180,400 square meters
Attendance: 250,000 visitors; 2,677 exhibitors and participating brands.
Established in 1967, Cosmoprof Bologna is the world's premier trade fair for beauty brands. With a long and distinguished history, it is held annually at the Bologna Exhibition Centre in Italy. Over the past 46 years, Cosmoprof has evolved into the most watched and significant event globally within the beauty and hair care sectors, and it now places a special focus on the spa and wellness industry.
Renowned internationally for the sheer number of participating companies and the comprehensive variety of products on display, Cosmoprof Bologna has even been recognized by the *Guinness Book of World Records* as the largest and most authoritative global beauty trade fair. The vast majority of the world's most famous beauty companies establish large-scale booths here to launch their latest products and technologies. Beyond showcasing a wealth of products and technical innovations, Cosmoprof also directly influences and shapes the direction of global beauty trends.
Since 2011, COSMOPACK has been held concurrently with COSMOPROF, allowing visiting buyers to focus more efficiently on the entire exhibition. According to feedback from past Chinese exhibitors, this fair serves as the most direct and effective avenue for securing international orders, as well as the ideal platform for establishing a global network of market agents. The annual Cosmoprof Bologna is the most anticipated event in the global beauty calendar—a world-class gathering distinguished by its immense scale, exceptional results, and unparalleled influence within the industry. It stands not only as the most fruitful trade fair for exhibitors seeking to generate international business, but also as the ultimate platform for building a global distribution and agency network.
